Qbase scoop Apteco Partner of the Year award

Qbase have been awarded Apteco’s best performing partner accolade for 2017.

Recognised for their exceptional use of Apteco’s software and engagement scores, the win was announced at this year’s Apteco partner awards in London on 17 November 2017.

Apteco is a leading provider of innovative marketing data analysis and campaign automation, the FastStats marketing suite. It enables clients to gain new levels of insights into their data to drive highly targeted marketing activity and effective communications.

Qbase has been ranked the top Apteco performing partner for a number of years. Our team of experienced in-house insight trainers and analysts empower our clients to run FastStats in-house, helping them save thousands of pounds in insight outsource costs.

From data preparation, database building and hosting support services, to creative campaign and strategy planning, our teams help clients successfully manage FastStats within their own organisations.

The win was also followed by news that Qbase was runner-up in the Best Use of the Apteco Marketing Suite for our client Everton Football Club. Following an unprecedented level of insight gained through FastStats, Everton FC were able to inform their customer segmentation insight and personalisation build their communications strategy, running one of their most impressive campaigns to date securing £300k of sales through personalised marketing.

Paresh Patel, Qbase’s director of consulting services comments: ”Our business insight team have been helping clients across the world gain cutting-edge customer insight with the Apteco analysis solutions available for many years. We are delighted to have been awarded the best performing partner award as it is a fantastic testament of our commitment to helping our clients create richer customer journeys for their organisations.”

Business development director of Apteco, Simon Fletcher said, “Congratulations to our 2017 winners! Qbase have delivered exceptional engagement scores over the past 12 months and have contributed to the commercial success of both their organisation and Apteco. We are not your average software vendor and are only able to be successful through collaborative partnerships. We are hoping that other partners will be motivated to be as engaged and win this award in future years.”

If you would like to know more about the FastStats suite of solutions and how we can help you introduce them to your business contact us today.