Qbase’s collaboration with Wood Green, The Animals Charity began in October 2017.
The charity’s goal was to streamline data-driven tasks and deliver rapid insight that supported decisions across the organisation.
Just six months into the project, Qbase had helped Wood Green implement an entirely new data eco-system.
Here’s what Patrick Tang, Head of CRM, Insight and Supporter Care at Wood Green had to say about us.
“We approached Qbase not only due to their knowledge of the charity sector but for their track record in delivering robust solutions in a collaborative, professional and diligent way. They have a real knack for understanding and pre-empting their client’s business needs and making the process as painless as possible.
“Qbase were tasked with providing a solution to synchronise our data into one area, to aid our segmentation modelling. We also needed system for faster campaign monitoring and reporting capability. After quickly understanding our requirements through stakeholder engagement, Qbase developed a “built-to-last” solution linking seamlessly into our existing infrastructure.
“The transition was seamless and our FastStats system now underpins decisions across the whole organisation. What Qbase have done has given us the edge with our fundraising activities.”