Beyond a
CDP

The QDP goes beyond a traditional CDP. No more data type restrictions. No need to replace your entire martech stack. With a QDP you’ll have a personalisation solution designed to your needs which will deliver your objectives.

The QDP handles all your data from click stream to batch and connects to any technology holding that data. A sophisticated and scalable data lake manages your data and prepares it for use in your analytics, intelligence and orchestration activities. It does this in real-time. It can also integrate with virtually all of your digital and direct marketing channels.

The QDP. Beyond a CDP.

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Testimonials

Feedback from our customers

WWF
Breast Cancer Now
Nisbets
TrustFord
ADLER
Chiltern Railways by Arriva
Everton FC

“I just wanted to say a huge thank you to Qbase for all the great work they have done on this project. You have both added so much value to the project and I’m really excited to see how the models will perform.”

WWF

“We see Qbase as an integral partner and their expertise of helping us get the most out of the Apteco Marketing Suite has been exceptional!”

BEN COX, BREAST CANCER NOW

“Qbase are much more than an infrastructure provider. We’ve greatly benefitted from their strategic guidance and tactical know-how to produce incredibly innovative marketing programs. They’re a key partner for us.”

PETER FOSTER, NISBETS

“Qbase has helped us to improve our knowledge of our data so we’re able to ask different questions, not just who is going to receive a particular campaign, but which message would be most relevant or helpful for a particular group of customers. The ability to segment in detail has allowed us to reduce communications per customer by 8.5% year on year, allowing us to reduce marketing wastage and target customers more effectively.”

PHIL RUTTER, TRUST FORD

“We would strongly recommend Qbase for the seriousness and kindness of the team and quality of the work.
Qbase follow our business, anticipate the planning and come up with solutions. They made our partnership so simple.
We receive accurate feedback and answer to our questions within a short period of time
We like their approach, its professional and they keep a flexibility of operations synonymous with efficiency.
Qbase are pro-active and we work together with complete confidence.”

ERIC CAMA, ADLER

“I have enjoyed working with Qbase. Qbase have the right-thinking process. Qbase are able to talk about the core problem and then work towards the desired solution. I like the close relationship that we have with Qbase. With the help of Qbase we’ve completely revolutionise the technology, processes and capabilities of our CRM programme.”

SINTING CHUNG, CHILTERN RAILWAYS

“Qbase have the perfect balance of business acumen and technical insight.
Qbase truly understand a business’s objectives and how to help those objectives to be realised through collaborative working.
The team at Qbase has the knowledge and experience to transform any company across any sector by engaging with your business.
They dedicate their time to help you reach your goals.
Qbase always delivers the highest quality service in all aspects of work.
From the service desk to the advice on data and business objectives, the entire team at Qbase has helped the club progress significantly.”

MICHAEL GITTINS, EVERTON FC