Whitepaper
WHITEPAPER: Using data driven business intelligence to improve the customer experience

In today’s competitive landscape, business intelligence (BI) can be invaluable in delivering better business insights and helping you to make informed, data-driven decisions. So valuable is BI that Gartner predicts the industry will grow to $29.48 billion by 2022. This whitepaper explores how to use BI to improve your customer experience. With a focus on the software Sisense, it includes six real life examples of how your data could be the key to improving your customer experience.

Whitepaper
WHITEPAPER: Modern Data Warehouse: why marketers need one

Modern Data Warehouses (MDW) have been around for years, but they have not always been very accessible. In the past, data warehouses tended to be highly technical and only seen as an operational tool. Because of this, you usually needed a data scientist or someone with technical skills to develop, implement and then manage it. 

Whitepaper
WHITEPAPER: A guide for data migration success

Did you know that according to Experian, due to issues with data migration, only 46% of all new database implementation are delivered on time? Or that an incredible 74% of projects go over budget?