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Targeting sales 'the most efficient way to kill direct marketing' Business Strata - Business News, UK - 6 hours ago Choosing to only target the next sale with direct marketing is the "most efficient way to kill" promotional efforts, it has been claimed. ...

Firms 'failing to recognise benefits of outside marketing help' Equimedia Marketing News, UK - 5 Jan 2009 A new study has found the majority of small businesses are not getting help from a direct marketing agency when it comes to their campaigns. ... The Biggest Myths Of Marketing IT Services TechJournal South Mobile internet use 'to overtake PC-based alternative' Business Strata - Business News all 3 news articles

Aon Affinity Insurance Services Signs on With Goodman Marketing ... SYS-CON Media, NJ - 1 hour ago Goodman Marketing Partners is a full-service, multi-channel direct marketing communications company with offices in San Rafael, CA and Philadelphia, PA. ...

Recession, risk-taking, recovery: experts predict the year ahead ... Brand Republic, UK - 15 hours ago Jeremy Morris, head of direct marketing, Orange: "It is going to be another competitive year for the telecoms industry especially in light of the new ...

DMA revokes membership of telemarketing firm The Drum, UK - 5 Jan 2009 The Direct Marketing Association UK (DMA UK) has announced that it has decided to terminate the membership of Hereford based telemarketing agency Wye ... DMA expels marketing firm Equimedia Marketing News Direct Marketing Association expels non-compliant member CCF Online DMA expels member PrecisionMarketing all 12 news articles

Direct marketing firm flourishes despite economy WNYT, NY - 21 hours ago GREENFIELD CENTER - With many sectors of our economy struggling, at least one seems to be flourishing -- direct or home-based marketing. ...

Thomas Opher Joins Goodman Marketing Partners Direct, NY - 15 hours ago Opher will oversee direct mail and other direct marketing media for national and local clients. He has more than 20 years’ experience in direct marketing, ...

Townsend Tapped as CEO for ClickSquared as Funding Round Closes on ... MSNBC - 1 hour ago Townsend has been with the company for five years, and brings more than fifteen years of experience in CRM, direct marketing and analytics. ...

TDMG appoints group digital director The Drum, UK - 5 Jan 2009 Alex Michael has been appointed group digital director for Shipley-based The Direct Marketing Group. His remit is to bring his digital media experience to ... Direct Marketing Group appoints first digital head PrecisionMarketing all 3 news articles

Research puts business mailing list management into the spotlight Business Strata - Business News, UK - 5 Jan 2009 It is well documented that finding the right business mailing list can help companies create timely direct marketing campaigns for consumers. ...