Latest News

How a single view of the supporter can help fundraising performance

  In a previous role I was leading a commercial marketing function running lots of regular campaigns but I didn’t have control of our most important marketing asset, the data. One week, looking to run a segment specific emailer, the...

07/06/2017

QBASE BECOME TALEND PARTNER SPECIALISING IN GDPR

Press Release: Qbase, a UK marketing data management and insight specialist today announce they have become a partner for Talend, a leader in cloud...

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25/07/2016

Landscape Analysis of Data Assets and Data Processes

In the past 6 months we’ve seen an explosion in the number of people asking us to conduct Landscape Analysis on their data assets...

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15/07/2016

What Should Charity Leaders Do To Offset £200m of Lost EU Funding?

The Charity Times reported in June that charity leaders across the UK were seeking urgent meetings with government and ‘Leave’ campaigners to discuss what...

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13/07/2016

Free Webinar: Home Shopping Market Intelligence Report

Using transactional data shared by over 500 UK retail brands, the 2016 Home Shopping Trends Report created by Epsilon Abacus gives a comprehensive view...

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28/06/2016

Drive Your Personalisation Strategy With Our Next Best Action Whitepaper

When it comes to enhancing customer experience, personalisation is everything. Your customers now demand more choice, across more channels – and all delivered with...

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22/06/2016

Qbase Increase Number of Accredited Apteco Trainers

Qbase’ Business Insight team, which provides cutting edge customer insight and analysis solutions for a wide range of businesses and sectors, have increased their...

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