Data quality is often low on the agenda for many organisations; yet poor data quality can adversely impact on company image, direct marketing costs, business intelligence and ultimately, profitability.
In the UK alone it is estimated that £70m is wasted annually through undeliverable and misdirected mailings. Qbase can also ensure your compliance with privacy legislation in all major European markets.
Over the last 20 years Qbase has developed a wide range of low-cost services designed to maintain data hygiene to the highest standards.
Contact Rob Jones now to find out how we can reduce your direct marketing costs through improved data hygiene.