Practical examples of improving data performance
Over the years Qbase has worked with hundreds of companies and organisations to develop and then implement successful strategies for improving data performance, especially in the areas of customer acquisition & retention and churn reduction.
Our blend of solid analytical and data management skills allied to our ability to deliver the infrastructure necessary to manage these programmes is a powerful mix of skills.
RNLI Case Study
In 2012 the RNLI embarked on a new strategy, to put the supporter at the heart of all their fundraising activities.
Qbase combines complex data streams to securely deliver loyalty card data to Staples Retail
How to maintain competing brands to grow market share
Qbase increases customer acquisition rates with propensity modelling
How to prevent churn in your most valuable donor segments